Microsoft announces exclusive retail partnership with Amazon India

Microsoft today introduced the range of its Interactive Entertainment Business (IEB) portfolio to be accessible exclusively on Amazon.in by September 1. This move will incorporate Xbox One, Xbox 360, Kinect, Xbox Live, Xbox Accessories and all Microsoft-distributed Xbox titles. Amazon.in additionally proclaimed selective pre-orders for Xbox One.

Commenting on the same, Chakrapani Gollapali, Country General Manager – Consumer Channels Group, Microsoft India said, “As a core pillar of our consumer strategy in India, we see tremendous opportunity in delivering our products and services to the ever-expanding natively digital audience. We believe this collaboration with Amazon gives us a platform to build scale at an unprecedented level for the gaming and entertainment category in India.”

“We are very excited to be a partner of choice for Microsoft’s entire Interactive Entertainment Business portfolio in India. We are the fastest growing eCommerce platform in the country today, and this partnership is a validation of the faith customers and sellers place on our brand,” said Mr. Samir Kumar, Director – Category Management, Amazon India.

Amazon.in has additionally propelled the pre-orders for Xbox One from August 06 that incorporates an exciting bundle. Customers pre-ordering the Xbox One will get the FIFA 15 for nothing. The Kinect group will incorporate an extra free session of Dance Central Spotlight.

Furthermore, the initial 1000 clients will likewise get exceptional offers worth Rs. 10,000 which incorporate Rs. 3000 off on buy of a second Xbox One controller, Amazon.in Gift Cards worth Rs. 1500, two free Blu-ray movies worth Rs. 2500, Rs. 2000 off on a selected range of speakers and Rs. 1000 off on a selected range of backpacks.

As proclaimed earlier, the Xbox One will be accessible in India starting September 23, priced at INR 39,990, and Xbox One with Kinect will be accessible at INR 45,990. The Kinect form will offer various games selective to Xbox including motion controls, biometric sign-in, Skype feature calls, and that’s just the beginning.Amazon

According to Anshu Mor, Director – Interactive Entertainment Business, Microsoft India, “This is a historic moment for Xbox in India. This unique partnership and the launch of Xbox One will bring a colossal line-up of exclusive blockbusters, the best multi-player experience and amazing entertainment experiences like Game DVR, Twitch, Live TV Pass Thru, Snap on TV, Skype, Voice commands through Kinect and Internet Explorer. We are also committed to bringing local movies, music and on-demand TV as part of our entertainment portfolio for the Xbox Live service.”

All customers on Amazon benefit from a protected and secure requesting experience, helpful electronic payment systems, Cash on Delivery, no-risk hassle-free returns policy, Amazon’s 24×7 customer administration support, and all around perceived and exhaustive 100% buy security offered by Amazon A to Z Guarantee.

The whole range of its Interactive Entertainment Business (IEB) is, no doubt made accessible through merchants on the Amazon.in a commercial center. Microsoft India will respect warranty support just for Xbox One supports purchased on Amazon.

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