Garmin, a global leader in health and fitness wearable technology, has identified India as one of its fastest-growing markets. To strengthen its presence, Garmin has appointed supermodel and fitness icon Milind Soman as its new brand ambassador. With this move, Garmin aims to expand its reach beyond dedicated fitness enthusiasts to a broader audience seeking daily wellness and a healthier lifestyle. Known for his dedication to endurance and healthy living, Milind Soman will play a crucial role in promoting Garmin smartwatches, which offer personalized guidance for improved health and wellness.
Milind Soman’s Fitness Journey Aligns with Garmin’s Vision
Milind Soman has long been recognized for his commitment to fitness and wellness. From setting a Limca Book of Records by running 1,500 kilometers to competing in Ironman and Ultrarun, he embodies discipline, endurance, and a passion for healthy living. His fitness philosophy aligns with Garmin’s mission to help individuals achieve their health goals through various indoor and outdoor activities. Garmin’s advanced wearable technology supports users in activities like running, cycling, swimming, gym training, yoga, hiking, golf, diving, horse riding, archery, skating, and motorsports.
With features designed to track recovery and progress, Garmin watches provide users with personalized goals, helping them stay on course with their wellness journey. By partnering with Garmin, Milind Soman will inspire more people to embrace an active lifestyle with the support of cutting-edge fitness technology.
Milind Soman’s Endorsement of Garmin Smartwatches
Expressing his enthusiasm for the collaboration, Milind Soman stated, “I am excited to be a part of Garmin and truly believe their products will inspire many people to embrace a healthier lifestyle. I have been personally using Garmin products for a long time and can vouch for their dedication to quality and high standards. Garmin’s focus on innovation and performance aligns with my own core values, and I’m eager to continue supporting the brand in its mission to promote wellness. I look forward to a fruitful partnership with Garmin and helping others achieve their fitness goals through advanced, reliable technology.”
Garmin’s Commitment to a Holistic Wellness Approach
Speaking about the collaboration, Deepak Raina, General Manager – AMIT GPS & Navigation, said, “At Garmin, we believe wellness is more than just fitness—it’s about helping people live healthier and more active lives every day, just like our mantra ‘Beat Yesterday.’ With his love for running, cycling, swimming, gym training, diving, hiking, and more, Milind Soman perfectly embodies this holistic approach to well-being, just like Garmin smartwatches, which are versatile in tracking a wide range of fitness and wellness activities, accurately. His passion for living a balanced, active life will inspire others to take charge of their health in ways that suit them, with the support of Garmin’s wearable technology. Together, we hope to keep inspiring a global community to embrace their wellness journey, one step at a time.”
This partnership marks a significant step for Garmin India, as it continues to provide fitness-focused innovations that cater to users’ evolving health and wellness needs.
