Maruti Suzuki has achieved the best monthly sales this April, with more than 144,492 units already sold and a sales growth of 23.4% in the domestic market compared to the 2016 performance. The past highest domestic sales development by the vehicle company was 137,000 units which were in September last year.
The carmaker recorded the highest sales mark in the domestic market compared to its past records, but a fall in the export by 29.4% in comparison to April 2016 performance. However, the company is yet to give an official statement concerning the poor exports sales, even though such incidences are inevitable in the international markets.
The biggest gain came from the Ciaz which was transferred to the Nexa sales channel in March this year. The relocation of Ciaz from the ordinary Maruti Suzuki dealer merchants to the Nexa sales channel seems to have helped the manufacturer increase the monthly sales by 42.82% to 4918 units in April compared to March which sold 7024 units within the domestic market.
Maruti Suzuki which also recorded higher sales in the range of products which includes the Alto and Wagon R. The segment witnessed a growth of 25.58% to 38,897 units. Maruti also improved performance by selling 3,173 units of Dzire Tour.
The high sales record in the month of April also consisted the selling of cars such as the Swift and Belano and the latest addition, Ignis which recorded a growth of 4.75% compared to past month and a growth of 39.1% compared to April last year.
With continued addition of new models to the existing product line, the company is likely to excel in the domestic market in the future. The new plant at Gujarat has added Baleno and Ignis car models and is now available to the consumers. The company also has plans underway to launch an improved Dzire Tour on May 16, 2017.
The major auto dealers’ recorded high sales growth in their products, both in the four-wheeler and two-wheeler segments. While Maruti Suzuki documented a 23% sales margin, Nissan had 39% and Royal Enfield registered 25% sales growth.