Opera browser now has an AI feature that can complete online purchases and book travel. This function operates through direct user instructions. Users provide text commands, and the AI processes them. This advancement moves AI browser capabilities beyond simple information retrieval.
The new AI, called Aria, handles tasks that previously required manual user input. It browses websites, reads information, and completes forms. This allows users to buy products from online stores and book flights or hotels. The AI follows precise instructions. Users specify the product, price, and other details. The AI then locates and purchases the item. For travel, users specify dates, destinations, and preferences. The AI then finds and books the appropriate travel arrangements.
Opera released details of the feature in a recent announcement. They emphasized the AI’s ability to simplify complex online tasks. This function aims to reduce the time and effort users spend on online transactions. The AI uses large language models. This allows it to understand and process natural language. This ability is crucial for interpreting user commands and navigating online environments.
Data from Opera’s internal testing shows a significant reduction in task completion time. Users reported that the AI completed shopping and booking tasks faster than manual methods. This data supports the claim that the AI improves user experience. The AI operates within the browser. This eliminates the need for external applications or services.
The AI’s ability to follow precise instructions is a key aspect of its function. Users can specify preferences and constraints. The AI then adheres to these parameters. This avoids errors and ensures desired outcomes. For example, a user can specify a price range for a product. The AI will only select products within that range. Similarly, a user can specify a preferred airline or hotel chain. The AI will prioritize those options.
Privacy is a consideration in this new function. Opera states that the AI operates within secure parameters. User data is processed and stored according to established privacy policies. They claim that user information is not shared with third parties without consent. This is designed to build trust with users.
The development of this AI feature reflects a trend in browser technology. Browsers are becoming more intelligent. They are moving beyond simple web page display. They are incorporating AI to handle complex tasks. This trend is likely to continue. Browsers may become more personalized and proactive. They may anticipate user needs and provide relevant information or services.
The AI’s ability to handle transactions raises questions about online security. Users should remain vigilant. They should verify the AI’s actions. They should monitor their accounts for unauthorized activity. Opera has provided safety guidelines. These guidelines advise users to review the AI’s actions. They also recommend using strong passwords and enabling two-factor authentication.
The integration of AI into browsers has implications for e-commerce and travel industries. Businesses may need to adapt. They may need to ensure their websites are compatible with AI browser functions. They may also need to consider the impact on customer service. AI may handle many routine transactions. This could free up customer service representatives to handle more complex issues.
This move by Opera demonstrates a shift in how browsers interact with the web. Users gain more control over online actions. The AI becomes a tool that assists users. This development marks a step towards more automated web experiences.
