OPPO Launches AI Center and Generative AI for Reno Series

OPPO Launches AI Center and Generative AI for Reno Series

OPPO has established the OPPO AI Center in Shenzhen, China, aiming to enhance its AI capabilities and develop user-centric AI products. This move is part of OPPO’s effort to stay at the forefront of AI technology.

Additionally, OPPO revealed that its Reno11 Series will receive advanced generative AI features, including the OPPO AI Eraser, by the second quarter of 2024. This announcement highlights OPPO’s commitment to integrating cutting-edge AI technology into its products to improve user accessibility and experience globally.

Key Highlights:

  • OPPO has established an AI research center to boost its AI development and innovation.
  • The Reno11 Series will feature new generative AI capabilities like the OPPO AI Eraser in Q2 2024.

OPPO Launches AI Center and Generative AI for Reno Series

Pete Lau, OPPO’s Chief Product Officer, emphasized AI Smartphones as the next transformative phase in mobile technology. OPPO identifies four key characteristics of AI Smartphones, including efficient computing, real-world awareness, self-learning, and multimodal content generation. The company introduced its large language model, AndesGPT, with 180 billion parameters, focusing on dialogue enhancement, personalization, and cloud-device collaboration. OPPO aims to extend its generative AI features across more product lines and markets, aligning with its mission of “Technology for Mankind, Kindness for the World”.

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